Welcome to our blog – Tric Talk. We like to call this our little social club. Our blogs hold key information for business owners, marketers, aspiring creators, etc. Grab your coffee, get cozy, and read up on industry trends and tips below.
Steps on How to Improve Your Marketing Strategy
Do marketing feel like you're throwing money into the void and not seeing results? Well, it's probably because your business lacks a clear marketing strategy. A well-defined marketing strategy is your essential roadmap to achieving business goals, attracting a loyal...
Keeping Up With the Trends
Keeping up with the trendsTrends, Trends, Trends. I’m sure you’ve heard it before, but they really are the most important thing to keep up with... and not to be confused with Keeping Up With the Kardashians. Picture this: It’s 2025 but you’re still posting those “Keep...
3 Social Media Mistakes Companies Make
Most people think social media is a pretty easy thing to navigate. Just a quick scroll on the platforms, find trends that can attract an audience, make posts, and boom you’re done! But, it actually isn't as easy as people think it is. Companies and brands all share...
The Harm Behind Extravagant Brand Trips and PR Packages
I bet you've all seen “Trippin with Tarte” all over our FYP and have been dying to go, right? Or maybe you want a chance to get your very own soda machine filled with tons of free Poppi? Or maybe… the idea of a brand trip or extravagant PR packages are going right...
Social Media and AI: Losing Authenticity or Boosting Engagement?
Social media and AI: losing authenticity or boosting engagement? As social media is becoming increasingly oversaturated with AI, where is the authenticity? We’ve been preaching about authenticity and its importance in marketing, specifically social media marketing....
What Makes a Good SuperBowl Commercial?
what makes a good super bowl commercial? The most-watched TV program is just around the corner, the peak of American sports entertainment: the Super Bowl. The National Retail Federation estimates about 203.4 million people will tune in to watch the Philadelphia Eagles...
Super Bowl or Super Star?
super bowl or super star? lix features top celebrities Super Bowl LIX is set for kickoff this Sunday, February 9th. Whether you’re interested in the game or the halftime show, (or the commercials, no judgment!) a few of the most influential celebrities from this past...
Why Consistency is Key in Marketing
why consistency in marketing is keyWhen it comes to marketing, consistency isn’t just important – it’s essential. Whether it’s your messaging, branding, or posting schedule, staying consistent builds trust and recognition. Think about your favorite brands. Chances are...
An Expert Guide to Email Marketing
An expert guide to email marketing One of the oldest and biggest forms of digital communication is email. Email marketing allows for businesses to engage with their clients, increase awareness for their brand, foster brand loyalty, and encourage prospects to become...
Networking: Building Connections for Personal and Professional Growth
Networking: Building Connections for Personal and Professional Growth We get it. The world has gone digital. BUT, that doesn’t mean face to face interaction is dead. In fact, it’s alive and well… it’s just been pushed to the side in the last couple of years. Say it...
Time Management for Greater Productivity
time management tips for greater productivityTime management is essential for productivity, success, and maintaining a healthy-work life balance. However, with distractions at every turn, staying on top of things can be challenging. Learning to manage your time...
PR vs. Marketing
pr vs. marketing: why your company needs both Marketing can almost always be considered PR, but PR cannot always be considered marketing. Many confuse Public Relations, or PR, as marketing because they are often grouped together due to both being essential to an...
Marketing Trends Following Us Into 2025
marketing trends following us into 2025The world of marketing is changing faster than ever, and staying on top of trends is essential for brands to stay competitive. Lucky for you, we’re on the pulse of trends and here to keep you on track. Here are a few key trends...
Personal Branding: How You Can Stand Out In A Noisy Digital World
Personal branding: how you can stand out in a noisy digital worldYou’ve seen personal branding a thousand times across your many scrolls on the internet – influencers, athletes, the girl from your high school’s instagram. All of these people have a personal brand that...
Video Marketing: How to Stop the Scroll
video marketing: how to stop the scrollWhen thinking about advertisements, do you think of a flier in the mail or a reel on Instagram or a quick video on TikTok? With billions of people watching videos daily across Youtube, TikTok, and Instagram, companies have had no...
How Less Is More in Branding and Advertising
tric agency's internal platformsHave you ever felt the need to take a break from your phone because it’s too overwhelming? If you answered yes (which most of you probably did), you’re not alone. Many companies direct their advertising to follow a “louder is better”...
TikTok: How Brands Can Win Over Gen Z
Tiktok: how brands can win over gen zWelcome to the world of TikTok, where dances go viral in seconds, memes dominate the feed, and creativity knows no bounds. For brands looking to capture the attention of Gen Z, this platform isn't just a trend—it's a goldmine of...
TikTok Shop: Where Shopping Meets Showtime!
Tiktok shop: where shopping meets showtime!Welcome to the coolest (and possibly oversaturated, yet untapped) corner of the internet — TikTok Shop! It's not just a place for viral dances and lip-sync videos anymore; it's your new favorite place to shop. Get ready to...
The Appeal of Virtual and Hybrid Events
THE APPEAL OF VIRTUAL AND HYBRID EVENTSEver found yourself seamlessly transitioning from one virtual event to another, captivated by the experience? The digital era has evolved tremendously, which has allowed people to experience events, seminars, meetings, etc. from...
A Content Creator’s Guide to Creating High Quality iPhone Content
A content creator's guide to creating high quality iphone contentAs you know (and if you don’t know, you will), the Tric Agency loves to push past comfortability in our clients' content, designs, and presence. We have a team of amazing photographers and videographers...
Tric Agency’s Internal Platforms
tric agency's internal platformsThe Tric Agency is a fully remote marketing company… which means we need to be super organized and connected. In a digital world, we’re so happy to have the tools and platforms that we do to make our jobs easier. Here’s a list of all...
The Ultimate Breakdown of File Types
The ultimate breakdown of file types“Can you please send me your logo in *insert format here*?”This is a question we ask every time we onboard a new client. However, file formats are not just a designer’s job to know. An account manager, social media manager, or CEO...
Why you need a social media agency
Why you need a social media agencySocial media: forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as...
Why Influencer Videos Are So Addicting
Why Influencer Videos Are So AddictingWe have the tea on why influencer videos are so addicting to watch. Seriously, have you ever found yourself getting stuck down a rabbit hole of endlessly scrolling video after video from an influencer? There’s a method to the...
Don’t design your logo on Canva
Don't Design Your Logo On CanvaLadies and gentlemen, please don’t design your logo on Canva. I know what you’re thinking – why not? Canva is great! I don’t know how to use Adobe, so how else am I supposed to design my logo? Canva can be used for a lot of things,...
De-Influencing Social Trends
De-Influencing Social Trends2024 is the year we de-influence social media “trends.” And no, we’re not talking about influencers, we’re talking about things we need to stop prioritizing in social media.#1: Post times do not make or break your post performanceHere’s why...