Don’t Design Your Logo On Canva
Ladies and gentlemen, please don’t design your logo on Canva.
I know what you’re thinking – why not? Canva is great! I don’t know how to use Adobe, so how else am I supposed to design my logo?
Canva can be used for a lot of things, especially for a small business owner who doesn’t have the means to pay for a graphic designer, or doesn’t have the time to learn Adobe Creative Cloud.
However, when it comes to designing a logo, it’s in your best interest to outsource and hire a professional graphic designer. Let’s talk about why:
#1:
You more than likely can’t trademark a design made from a Canva template. Since Canva offers many great templates, anyone else in the world can use an almost identical design as your logo. Logos are supposed to make your brand stand out amongst the rest. Why would you want to risk someone else having a logo exactly like yours?
#2:
Canva templates are timely and change with social media trends. A logo is different from an aesthetically pleasing social media post. A logo is the heart of your brand and is meant to withstand the test of time. A logo is easily identifiable. Some of the world’s biggest brands have had the same logo for decades. Do you think they used Canva for them?
#3:
Canva graphics are a great tool for social and web usage. They offer plenty of templates that are custom to those spaces’ requirements – making it easy for the person designing them. What Canva is not great at is tailoring designs for things outside of the digital space: like signage, billboards, merch, etc. You can risk the final product coming out blurry or pixelated.
#4:
If you’re using Canva, you likely aren’t a certified graphic designer. There is a reason people go to school to get a degree in graphic design, and it’s not to use Canva. You can have a creative eye and become a whiz at using the Canva services, but at the end of the day, you are not creating anything from scratch (since almost everything is templatized on this software).
#5:
Your logo is the first thing someone sees of your brand – therefore it’s worth investing money into it. Do not cut corners on something as important as your brand’s identity.
If you need a logo for your business, you came to the right place. Tric Agency offers full branding and creative services for your business. Hit us up and we’ll chat about what you’re looking for!